Commercial rights of delivered outputs are yours. Models used and licence terms are listed in the contract annex.

Does it replace photography?

No. For hero imagery and human stories we still recommend a shoot; for catalogue and seasonal adaptation, AI is faster and cheaper.

How does AI Studio work?

We show your products in any setting, light and concept without a physical studio. Fabric texture, reflections and shadows are rendered realistically, and every output is checked before delivery.

What kinds of content do you produce?

Product and concept imagery, virtual models and try-on, vertical video for Reels and Shorts, carousel series, story designs and ad copy.

Can you produce ad videos with AI?

Yes. We produce cinematic ad videos where the product moves, a model walks or the camera orbits the product; green screen and virtual production are included.

Do you produce variations for A/B testing?

Yes. We produce alternative images of the same product with different backgrounds, concepts and framing, delivered as a test-ready set.

New settings and content for your products.

We produce product images, campaign creative and short videos, combining AI tools with art direction and reviewing product details and brand consistency before delivery.

Get a proposal What we do

The same tan bag held by an adult model in a cream linen suit; AI-generated example

Made with AI · On-model image

Original photograph of a tan leather bag with a rectangular buckle on a white surface — Starting point · Product photograph

Example work: images made with AI from a stock product photo; not client work.

From photograph to campaign

One product. Two photographic directions.

We start with a product photograph, create an on-model image or a studio composition, then compare colour, texture and product details with the reference.

The same tan leather bag on linen in natural light; AI-generated studio example — Studio composition
Natural light, a simple setting and the texture of the product.

Demonstration: the reference is a stock photograph; the on-model and studio images were created from it using AI. This is not a client project.

Source photograph: Mohamed Hergafi / Pexels

A setting that fits your product.

Unbranded AI concept examples for fashion, skincare, homeware, food, technology and hospitality.

AI product composition with a linen shirt and leather sandals — Fashion · Collection imagery

Serum bottle and cream jar in natural light, AI concept image — Beauty · Product launch

Ceramic cups on a wooden table, AI concept image — Homeware · Catalogue imagery

Olive oil bottle, bread and tasting dish, AI concept image — Food · Lifestyle scene

Wireless headphones on a desk, AI ad concept — Technology · Ad concept

Hotel room detail in daylight, AI mood image — Hospitality · Mood imagery

What’s inside

AI production for images and video.

We start with product references and brand guidelines, using a small production to establish the visual approach.

Product & concept imagery
We use product photography as reference to generate images in different settings, lighting and concepts, reviewing shape, colour and detail and correcting or regenerating unsuitable outputs.
- Midjourney
- Gemini
- ChatGPT
- Grok
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- Hyper-realistic photography: The product is staged in any location, light and concept without a physical studio.
- Texture and light: Fabric texture, light refraction and shadows are produced and checked against the reference shoot.
- Virtual models: AI models suited to the target audience are created to wear and show your products.
- Pose and setting variants: The same product is shown in a series of poses and settings.
- Choice of location: From a runway to a minimal studio or a surreal outdoor scene, backgrounds are designed for the brand.
Social media content production
Vertical video for Reels and Shorts, swipeable series for carousels, vertical designs for stories — all derived from one source. Sales-driven post copy and headlines are written in the same delivery. Brand fit comes from the brand guidelines, speed from AI production.
- Reels
- Shorts
- Story
- Carousel
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- Steady content flow: Daily and weekly visuals for Instagram, TikTok and LinkedIn are produced to the content calendar.
- Vertical video: Vertical videos for Reels and Shorts are produced with AI.
- Carousel and Story: Swipeable post series and story designs come from the same source.
- Brand fit: Outputs are tailored to the brand’s colour palette, typography and visual language.
AI ad production
We produce ad videos where the product moves, the model walks and the camera orbits the product. Green screen and virtual production in the same flow; from storyboard to edit, the whole process is in-house. Alternative versions of the same film for A/B testing come in one delivery.
- Kling AI
- Runway
- Pika
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- Cinematic video: Ad videos where the product moves, the model walks and the camera orbits the product.
- Green screen and virtual production: Existing product or model footage is blended with AI models.
- A/B test variants: Several versions with different locations, light and models are produced and tested for one campaign.
- Studio-free production: An idea becomes a high-resolution ad campaign without building a set.
Voiceover & localisation
For export markets we voice and localise the same content instead of reshooting it. Copy, voice and on-screen text adapt to the market’s language; the product and footage stay fixed. Synthetic voice licences are listed in the contract annex.
- TR
- EN
- DE
- RO
- AR
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- Multilingual voiceover: The same film is voiced in each market’s language; the footage isn’t reshot.
- Subtitles and on-screen text: Subtitles, prices and campaign text are adapted to the market’s language and format.
- Copy localisation: Headlines and descriptions are written for local habits rather than translated word for word.
- Channel versions: Short cuts for marketplaces and ad channels come from the same film.
- Voice licensing: Licences and usage records for synthetic voices are kept in the contract annex.

Why BBCo

What we look for in production.

We remove traditional production’s time, budget and logistics burden — not the brand language or the final sign-off.

Test the concept on a small production.
We create a few scenes from the product reference and review detail accuracy and visual quality together.
Review the product details.
We compare colours, proportions, labels and materials with references, correcting or regenerating outputs where needed.
No model that isn’t in the contract.
Tools and licence terms sit in the contract annex; every output, virtual models included, is traceable to its source.

Process

How we work.

Product, colour, art direction and tone are gathered into brand guidelines that all production follows.

Who it fits

Who we can help.

Brands with wide catalogues crushed by seasonal production costs
Performance teams that can’t produce creative fast enough
Exporters localising the same content across languages

Get a proposal

Problem → solution

Production’s three limits: time, budget, logistics.

We hear the lines below in the first meeting. The answer is mostly the same: shoot the product once, set up the brand guidelines, and let AI production handle the variations.

The product is shot once for reference. When the season changes, we produce new concept visuals instead of a new shoot; location, light and concept change with AI.

One reference shoot, many locations
Seasonal adaptation without a reshoot
Texture, refraction and shadow checked against the reference

Honest answer

Not every job suits AI production.

For key visuals and human stories we recommend a shoot; for catalogue, seasonal adaptation and variations, AI production comes out ahead. We make the call together in a pilot project.

Jobs we recommend shooting

Hero campaign imagery
Human and model stories
Close-ups of textured, handmade products

Jobs we produce with AI

Catalogue and seasonal visuals
Vertical ad variations
Multilingual voiceover and localisation

Both follow the same brand guidelines; the art director has the final say at delivery.

The BBCo difference

Tools generate. Our team selects and refines.

We agree concepts, product references and delivery formats upfront, then review outputs for product accuracy, composition and brand consistency before sharing them for approval.

FAQs