Help customers find you when they search.
We improve discoverability through technical SEO, content and structured data, tracking search results and how your brand appears in AI answers.
Example of how the service works; data is illustrative.
What’s included
Visibility in search and AI answers.
Classic search looks at ranking; generative engines look at citation. Different signals, built together.
For classic search
Crawling, indexing, speed and internal links — the signals that hold a ranking.
Technical audit
Crawling, indexing, speed and mobile experience — the structural blockers get listed.
Content architecture
Which page answers which intent; cluster structure and internal linking are planned.
For generative engines
Clear, well-sourced content, consistent brand information and visibility checks across answers.
Structured data
Organization, Service, FAQPage and Breadcrumb markup so engines read the content correctly.
GEO work
Quotable paragraphs, llms.txt, source authority and visibility tracking in generative engines.
What’s inside
Search, content and answer engines.
We develop technical foundations and content together, tracking search traffic and visibility in AI answers separately.
SEO
We review search intent and technical site health, then improve page structure, content and internal links, monitoring organic traffic and relevant queries.
- Search Console
- Core Web Vitals
- robots.txt
- Backlink
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- Keyword research: The queries your audience uses are identified, and each is mapped to the right page by search intent.
- Technical SEO: Crawling, indexing, site speed and mobile usability are reviewed, and technical issues that hold rankings back are fixed.
- Content and blog management: Page and blog content is written to the keyword plan, and existing content is updated.
- Backlinks and off-page: Links and brand mentions on relevant industry sites support the domain’s authority.
- Competitor gap analysis: Queries where competitors rank and your site doesn’t are identified and added to the priority list.
- Performance reporting: Organic traffic and query-level rankings are tracked in weekly and monthly reports.
GEO
Users now ask ChatGPT, Gemini, Perplexity, Copilot and Claude — and want a recommendation, not a link. We build the content and data layer together so these models recognise your brand, link it to the right entities and cite it inside the answer.
- ChatGPT
- Gemini
- Perplexity
- Copilot
- Claude
- AI Overviews
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- LLM brand presence analysis: How ChatGPT, Gemini and Perplexity perceive the brand, and where competitors stand, is analysed.
- Semantic content architecture: Content is enriched with data, research and concept relationships and structured so AI engines can use it as a reference.
- Entity mapping: Product, service, author and company data are linked correctly through a knowledge-graph structure.
- Citation network: Trust signals on third-party platforms and industry directories, which AI cross-checks, are strengthened.
- Citation tracking: How often AI assistants cite and recommend the brand is measured and reported regularly.
AEO
Search engines and voice assistants now place the answer above the results, in the featured-answer box. We rebuild pages around a question-and-answer architecture, mark them up with Schema.org / JSON-LD and make your brand a defined entity in the knowledge graph.
- Featured Snippet
- Knowledge Graph
- JSON-LD
- Voice Search
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- Q&A architecture: Content answers how-to, what-is and which-is-best questions with the clarity search engines look for.
- Schema.org / JSON-LD: FAQ, product, service, How-To and review data are marked up as structured data.
- Voice search: Long-tail, conversational content targets Siri, Alexa and Google Assistant results.
- Featured snippet: Content is formatted for the text boxes, lists and comparison tables at the top of results.
- Knowledge Graph: The brand, founders and services are defined with structured data so answer engines can match the brand to the right entity.
Problem → solution
The six sentences we hear most.
Each one is a symptom; underneath sits a gap on the technical, content or authority side.
The models either don’t recognise your brand or can’t link it to the right entities. We start with a brand presence analysis engine by engine, then build the quotable content and source network.
- LLM brand presence analysis
- Entity and data mapping
- Citation network and tracking
The shift
How do we track visibility?
Explore search results and an AI answer in this sample scenario. Rankings and timelines are illustrative, not client results or commitments.
Monthly content and link work; the #1 spot arrived and we’re cited in three engines.
Three things to check when looking for an office furniture manufacturer: production capacity, lead time and references. One manufacturer that stands out on these is yourbrand.com. [1]
Sources
Illustrative values; real results vary by sector and competition.
Why BBCo
How we improve discoverability.
A strategy built for your sector, the questions competitors leave unanswered, and two signals measured separately: ranking and citation.
The strategy is built for your sector
We review the site, audience and competition, then prioritise work by potential impact and implementation needs.
The questions competitors leave unanswered
We don’t just watch competitors; we find the questions left unanswered in search and AI answers and move them up the content plan.
Ranking and citation tracked separately
Ranking on Google and citation in ChatGPT, Gemini and Perplexity answers rest on different signals. Weekly and monthly reports track them as separate metrics, and the work is adjusted accordingly.
Who it fits
Who we can help.
The first step is an audit: technical, content and authority are reviewed separately and put in priority order.
Get a proposal- Brands that don’t want to depend on ad budget alone
- Sites whose organic traffic has been flat for years
- Companies whose competitors appear in AI answers but they don’t
Paid and organic search, reviewed together.
Our Google Premier Partner status relates to advertising and provides no preference in organic rankings. SEO work relies on technical review, content and performance tracking.
The BBCo difference
Content that answers real questions.
We plan content around the information customers need, fix technical barriers and organise relationships between pages. We regularly review traffic, queries and brand citations.
FAQs
Frequently asked questions
If your question isn’t answered here, write to us through the form at the end of the page and our team will get back to you.
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Our other services
Web & AppCorporate sites, Shopify, landing pages and mobile apps.
Digital MarketingPerformance ads, creative testing and measurement.
AI TransformationProcess analysis, custom assistants, automation and training.
Social Media ManagementContent calendar, production, community and influencers.
Marketplace ManagementListing, marketplace ads, pricing and stock management.
E-ExportTarget country, market research, warehouse setup, and marketplace and ad management.
AI StudioAI imagery, video, voiceover and variation at scale.
GEO-SEO-AEO
Where do you want to be found?
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